In 1999, the company grew 300 percent & reached 250 employees. In order to maintain their growth, they need software engineers & fast. For those employees that are not interested in the car, they can opt for an extra $700/month instead.
This is just another example of the lengths that technology companies will go to compete for talented tech-savvy employees. If you are wondering if this type of ploy works, Interwoven says they have received 20 times the amount of resumes that they normally receive.
It is difficult to tell whether it is the car or the extra press, either way it seems to have worked.
ernet Software company Interwoven is giving 20 BMW Z3 Roadsters to 20 new engineering recruits. This is all an effort to continue with the company's tremendous growth.